{"id":1303,"date":"2023-03-23T09:58:27","date_gmt":"2023-03-23T08:58:27","guid":{"rendered":"https:\/\/www.alessandrogenitori.com\/?p=1303"},"modified":"2023-04-12T11:28:39","modified_gmt":"2023-04-12T09:28:39","slug":"universo-perfetto-lavazza","status":"publish","type":"post","link":"https:\/\/www.alessandrogenitori.com\/index.php\/2023\/03\/23\/universo-perfetto-lavazza\/","title":{"rendered":"L&#8217;Universo Perfetto Lavazza"},"content":{"rendered":"<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2023\/03\/Cialde-e-Macinato-senza-grafica.jpg\" alt=\"\"><\/p>\n<h1>L&#8217;Universo Perfetto Lavazza<\/h1>\n<div>\n<p>L&#8217;Universo Perfetto Lavazza \u00e8 un progetto di tre video realizzati presso il Training Center Lavazza. Il fine \u00e8 quello di raccontare il mondo del caff\u00e8 Lavazza dividendo tra grani, capsule, cialde e macinato.\u00a0Per la realizzazione dei video c&#8217;\u00e8 stata una attiva collaborazione con una agenzia creativa di Milano in fase di preproduzione. Successivamente sul set torinese ho collaborato con Elis Karakaci durante le riprese. I tre video sono stati infine utilizzati da Lavazza per presentare i prodotti nei punti vendita in Italia.<\/p>\n<\/div>\n<p><iframe src=\"https:\/\/youtu.be\/4CBYLKT3C8A\"><\/iframe><\/p>\n<div>\n<h4 style=\"text-align: center;\">Capsule<\/h4>\n<\/div>\n<p><iframe src=\"https:\/\/youtu.be\/tgvWWqsZhqs\"><\/iframe><\/p>\n<div>\n<h4 style=\"text-align: center;\">Cialde e Macinato<\/h4>\n<\/div>\n<p><iframe src=\"https:\/\/youtu.be\/omIJ96HYaTQ\"><\/iframe><\/p>\n<div>\n<h4 style=\"text-align: center;\">Grani<\/h4>\n<\/div>\n<hr>\n<p><!--more--><br \/>\n<!-- {\"type\":\"layout\",\"children\":[{\"type\":\"section\",\"props\":{\"style\":\"default\",\"width\":\"default\",\"vertical_align\":\"middle\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"title_breakpoint\":\"xl\",\"image_position\":\"center-center\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"position_sticky_breakpoint\":\"m\",\"image_position\":\"center-center\",\"media_overlay_gradient\":\"\"},\"children\":[{\"type\":\"image\",\"props\":{\"margin\":\"default\",\"image_svg_color\":\"emphasis\",\"image\":\"wp-content\\\/uploads\\\/2023\\\/03\\\/Cialde-e-Macinato-senza-grafica.jpg\"}},{\"type\":\"headline\",\"props\":{\"title_element\":\"h1\",\"content\":\"L'Universo Perfetto Lavazza\",\"title_decoration\":\"divider\",\"title_style\":\"heading-medium\",\"title_font_family\":\"secondary\",\"title_color\":\"warning\"}}]}]}]},{\"type\":\"section\",\"props\":{\"style\":\"default\",\"width\":\"default\",\"vertical_align\":\"middle\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"title_breakpoint\":\"xl\",\"image_position\":\"center-center\",\"padding_remove_top\":true,\"padding_remove_bottom\":true},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"position_sticky_breakpoint\":\"m\",\"image_position\":\"center-center\",\"media_overlay_gradient\":\"\"},\"children\":[{\"type\":\"text\",\"props\":{\"margin\":\"default\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>L'Universo Perfetto Lavazza \\u00e8 un progetto di tre video realizzati presso il Training Center Lavazza. Il fine \\u00e8 quello di raccontare il mondo del caff\\u00e8 Lavazza dividendo tra grani, capsule, cialde e macinato.\\u00a0Per la realizzazione dei video c'\\u00e8 stata una attiva collaborazione con una agenzia creativa di Milano in fase di preproduzione. Successivamente sul set torinese ho collaborato con Elis Karakaci durante le riprese. I tre video sono stati infine utilizzati da Lavazza per presentare i prodotti nei punti vendita in Italia.<\\\/p>\"}}]}]}]},{\"type\":\"section\",\"props\":{\"style\":\"default\",\"width\":\"default\",\"vertical_align\":\"middle\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"title_breakpoint\":\"xl\",\"image_position\":\"center-center\"},\"children\":[{\"type\":\"row\",\"props\":{\"layout\":\"1-3,1-3,1-3\"},\"children\":[{\"type\":\"column\",\"props\":{\"position_sticky_breakpoint\":\"m\",\"image_position\":\"center-center\",\"media_overlay_gradient\":\"\",\"width_medium\":\"1-3\"},\"children\":[{\"type\":\"video\",\"props\":{\"video_controls\":true,\"margin\":\"default\",\"video\":\"https:\\\/\\\/youtu.be\\\/4CBYLKT3C8A\",\"video_width\":\"1920\"}},{\"type\":\"text\",\"props\":{\"margin\":\"default\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<h4 style=\\\"text-align: center;\\\">Capsule<\\\/h4>\",\"margin_remove_top\":true,\"text_color\":\"success\",\"text_style\":\"lead\"}}]},{\"type\":\"column\",\"props\":{\"position_sticky_breakpoint\":\"m\",\"image_position\":\"center-center\",\"media_overlay_gradient\":\"\",\"width_medium\":\"1-3\"},\"children\":[{\"type\":\"video\",\"props\":{\"video_controls\":true,\"margin\":\"default\",\"video\":\"https:\\\/\\\/youtu.be\\\/tgvWWqsZhqs\",\"video_width\":\"1920\"}},{\"type\":\"text\",\"props\":{\"margin\":\"default\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<h4 style=\\\"text-align: center;\\\">Cialde e Macinato<\\\/h4>\"}}]},{\"type\":\"column\",\"props\":{\"position_sticky_breakpoint\":\"m\",\"image_position\":\"center-center\",\"media_overlay_gradient\":\"\",\"width_medium\":\"1-3\"},\"children\":[{\"type\":\"video\",\"props\":{\"video_controls\":true,\"margin\":\"default\",\"video\":\"https:\\\/\\\/youtu.be\\\/omIJ96HYaTQ\",\"video_width\":\"1920\"}},{\"type\":\"text\",\"props\":{\"margin\":\"default\",\"column_breakpoint\":\"m\",\"content\":\"\n\n<h4 style=\\\"text-align: center;\\\">Grani<\\\/h4>\"}}]}]}]},{\"type\":\"section\",\"props\":{\"style\":\"default\",\"width\":\"default\",\"vertical_align\":\"middle\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"title_breakpoint\":\"xl\",\"image_position\":\"center-center\",\"padding_remove_top\":true},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"position_sticky_breakpoint\":\"m\",\"image_position\":\"center-center\",\"media_overlay_gradient\":\"\"},\"children\":[{\"type\":\"divider\",\"props\":{\"divider_element\":\"hr\"}},{\"type\":\"pagination\",\"props\":{\"pagination_type\":\"previous\\\/next\",\"text_align\":\"center\"}}]}]}]}],\"version\":\"2.7.22\"} --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&#8217;Universo Perfetto Lavazza L&#8217;Universo Perfetto Lavazza \u00e8 un progetto di tre video realizzati presso il Training Center Lavazza. Il fine \u00e8 quello di raccontare il mondo del caff\u00e8 Lavazza dividendo tra grani, capsule, cialde e macinato.\u00a0Per la realizzazione dei video c&#8217;\u00e8 stata una attiva collaborazione con una agenzia creativa di Milano in fase di preproduzione. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1308,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[43,40,8,38],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>L&#039;Universo Perfetto Lavazza &#187; Alessandro Genitori<\/title>\r\n<meta name=\"description\" content=\"Lavazza presenta il suo Universo Perfetto, progetto di comunicazione video dedicato ai punti vendita.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.alessandrogenitori.com\/index.php\/2023\/03\/23\/universo-perfetto-lavazza\/\" \/>\r\n<meta property=\"og:locale\" content=\"it_IT\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"L&#039;Universo Perfetto Lavazza &#187; 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